Barbara Wright DesignOptometric Office Design and Consulting |
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Barbara’s Favorite Quote "Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works." -Steve Jobs |
About Barbara
Wright has lectured on office design for Southern California College of Optometry, Vision Expo and Quantum Optical. Her design work has been featured numerous times in 20/20, Eyecare Business, Ophthalmology Times and other industry magazines. In addition to being a designer she is also the author of the Optometric Office Design Process & Pitfalls, a manual of practical advice and solutions to common problems - a unique and useful resource written especially for eye care professionals. Wright has applied her design skills to a number of freestanding optometric buildings; one of these was honored by the Metallic Braden Building Co. of Houston with a silver (second place) design award. The building, owned by Dr. John Wells of El Centro, CA was in competition with 250 other projects from all over the USA. A graduate of Syracuse University, Wright studied design for an additional year at the Wetterhoff Institute in Finland. After six years in the fashion industry as a merchandiser and designer, she shifted her focus to interior design. Retail interiors naturally became a major interest because of her background in merchandising. Seeing a great need for a designer who could successfully integrate the professional and commercial aspects of today's optometric practices led her to establish her own interior design practice in 1984. Wright says that a good designer is first and foremost a problem-solver. Her design philosophy is simple: "First make it functional, then make it beautiful." |
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